1986–1990: Tabloids, appearance, Bad, autobiography and films
In 1986, the tabloid press ran a story claiming that Jackson slept in a hyperbaric oxygen chamber to slow the aging process; he was pictured lying down in a glass box. Although the claim was untrue, Jackson disseminated the fabricated story himself. The singer was promoting his upcoming movie Captain EO and wanted to promote a science fiction image of himself. Jackson had a fourth rhinoplasty and, wanting masculine features, had a cleft put in his chin. Then he starred in the Francis Ford Coppola-directed 3-D film Captain EO. It was the most expensive film produced on a per-minute basis at the time, and was later hosted in Disney theme parks. Disneyland featured the film in its Tomorrowland area for nearly 11 years, while Walt Disney World screened the film in its Epcot theme park from 1986 to 1994.
Jackson bought and befriended a pet chimpanzee called Bubbles, an act which extended his eccentric persona. In 2003, the singer claimed that Bubbles shared his toilet and cleaned his bedroom. Later it was reported that Jackson bought the bones of The Elephant Man. Although untrue, it was a story that Jackson again disseminated to the tabloid press. These stories inspired the pejorative nickname "Wacko Jacko", which Jackson acquired the following year. He would eventually come to despise the nickname. Realizing his mistake, he stopped leaking untruths to the press. However due to the profit being made, the media began making up their own stories.
Jackson's skin was a medium-brown color for the entire duration of his youth, but starting in the early 1980s, his skin gradually grew paler. This change gained widespread media coverage, including rumors that Jackson was bleaching his skin. In the mid-1980s, Jackson was diagnosed with vitiligo and lupus; the latter was in remission in Jackson's case, and both illnesses made him sensitive to sunlight. The treatments he used for his condition further lightened his skin tone, and, with the application of pancake makeup to even out blotches, he could appear very pale. The structure of his face changed as well; several surgeons have speculated that Jackson had undergone multiple nasal surgeries, a forehead lift, thinned lips and a cheekbone surgery. Changes to his face were, in part, due to periods of significant weight loss. Jackson lost weight in the early 1980s because of a change in diet and a desire for "a dancer's body". Witnesses reported that Jackson was often dizzy and speculated that he was suffering from anorexia nervosa; periods of weight loss would become a recurring problem for the singer later in life. Some medical professionals have publicly stated their belief that the singer had body dysmorphic disorder, a psychological condition whereby the sufferer has no concept of how they are perceived by others.
"Why not just tell people I'm an alien from Mars. Tell them I eat live chickens and do a voodoo dance at midnight. They'll believe anything you say, because you're a reporter. But if I, Michael Jackson, were to say, 'I'm an alien from Mars and I eat live chickens and do a voodoo dance at midnight,' people would say, 'Oh, man, that Michael Jackson is nuts. He's cracked up. You can't believe a damn word that comes out of his mouth.'"—Michael Jackson
With the industry expecting another major hit, Jackson's first album in five years, Bad (1987), was highly anticipated. Bad had lower sales than Thriller, but was still a substantial commercial success. In the US, it spawned seven hit singles, five of which ("I Just Can't Stop Loving You", "Bad", "The Way You Make Me Feel", "Man in the Mirror" and "Dirty Diana") reached number one on the Billboard Hot 100 charts, more than any other album. As of 2008, the album sold 30 million copies worldwide, including eight million shipments in the US.
The Bad World Tour began on September 12, 1987, and finished on January 14, 1989. In Japan alone, the tour had 14 sellouts and drew 570,000 people, nearly tripling the previous record of 200,000 in a single tour. Jackson broke a Guinness World Record when 504,000 people attended seven sold-out shows at Wembley Stadium. He performed a total of 123 concerts to a total audience of 4.4 million people, and gained a further Guinness World Record when the tour grossed him $125 million. During the trip he invited underprivileged children to watch for free and gave donations to hospitals, orphanages and other charities.
In 1988, Jackson released his first autobiography, Moon Walk, which took four years to complete. Jackson told of his childhood, his experience in The Jackson 5 and the abuse he suffered as a child. He also spoke of his plastic surgery, saying he had two rhinoplastic surgeries and the surgical creation of a cleft in his chin. In the book, he attributed the change in the structure of his face to puberty, weight loss, a strict vegetarian diet, a change in hair style and stage lighting.[51] Moonwalk reached the top position on The New York Times best sellers' list.[61] The musician then released a film called Moonwalker, which featured live footage, music videos, and a feature film that starred Jackson and Joe Pesci. Moonwalker debuted atop the Billboard Top Music Video Cassette chart, staying there for 22 weeks. It was eventually knocked off the top spot by Michael Jackson: The Legend Continues.
In March 1988, Jackson purchased land near Santa Ynez, California to build Neverland Ranch at a cost of $17 million. The 2,700-acre (11 km2) property had Ferris wheels, a menagerie, and a movie theater. A security staff of 40 patrolled the grounds. In 2003, the property was valued at approximately $100 million. In 1989, his annual earnings from album sales, endorsements, and concerts was estimated at $125 million for that year alone. Shortly afterwards, Jackson became the first Westerner to appear in a television advert for Russia.
Jackson's success resulted in his being dubbed the "King of Pop", a nickname conceived by actress and friend Elizabeth Taylor when she presented Jackson with an "Artist of the Decade" award in 1989, proclaiming him "the true king of pop, rock and soul". President George H. W. Bush presented the singer with The White House's special "Artist of the Decade" award in recognition of Jackson's musical influence in the 1980s; Bush commended Jackson for acquiring a "tremendous following" among other achievements. From 1985 to 1990, Jackson donated $500,000 to the United Negro College Fund, and all of the profits from his single "Man in the Mirror" went to charity.
Jackson's live rendition of "You Were There" at Sammy Davis Jr. 60th birthday celebration received an Emmy nomination.
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